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Know Your Audience - Or Pay the Price (Literally)
In marketing, there’s one lesson that keeps flashing in bold: Lose touch with your audience, and your strategy will lose touch with...

Barbara
Jul 73 min read


One year ago, no one was talking about her brand. Today? She’s the one making headlines.
When Eva reached out, I knew right away she was the kind of client every designer dreams of working with. A passionate PMU artist with a...

Barbara
Jul 72 min read


Branding isn't just a logo
We have to take down our website. The business didn’t work out as we expected. Those were my client’s words when I reached out to ask if...

Barbara
Jul 71 min read
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